The next generation of cinema has arrived. By fusing legendary CineAlta heritage with ultimate creator freedom, the Sony FX5 Full-Frame Cinema Camera with XLR Handle Unit groundbreaking cinema camera democratizes professional filmmaking. Built around a revolutionary New Eye and New Brain archi

The FX5 brings full-frame cinema within reach for creators who demand broadcast-quality imaging without the constraints of traditional cinema workflows. Built on Sony's CineAlta heritage and engineered for modern production, the FX5 combines advanced sensor technology, professional color science,

Designed for immersive, location-based storytelling where scale, movement, and reliability matter, Fujifilm GF 19-35mm T3.5 PZ OIS WR Lens pairs an ultra wide 19-35mm focal range (11-20mm in Super 35) with purpose-driven optics, consistent geometric rendering, and minimal focus breathing to maintain

Designed for professional photographers, videographers, and content creators, the Lexar 8TB ARMOR 700 USB 3.2 Gen 2x2 Portable SSD features a storage capacity of 8TB and connects to your host system using its 20 Gb/s USB-C 3.2 Gen 2x2 interface, which delivers read and write speeds of up to 2000

The Profoto Softbox Rectangular (4 x 6 ft., White Interior) is designed with ease-of-use and versatility in mind, creating soft and flattering light, and sets up in seconds thanks to its integrated speedring. This essential tool offers precise control over lighting setups and suits many lighting

The Profoto Softbox Rectangular (4 x 6 ft., Silver Interior) is designed with ease-of-use and versatility in mind, creating soft and flattering light, and sets up in seconds thanks to its integrated speedring. This essential tool offers precise control over lighting setups and suits many lighting

The Profoto Strip Softbox (1 x 6 ft., White Interior) sets up in seconds thanks to its integrated speedring. The softbox’s design produces soft light with long shadow edges on the long side and harder light with short shadow edges on the short side, making it ideal for edge or rim lighting. This

The Profoto Strip Softbox (1 x 6 ft., Silver Interior) sets up in seconds thanks to its integrated speedring. The softbox’s design produces soft light with long shadow edges on the long side and harder light with short shadow edges on the short side, making it ideal for edge or rim lighting. This

The Profoto PowerBeam Reflector (20 degree) has been designed with a clear purpose, maximizing power output and long throw with Profoto’s flat‑front 100 mm lights. It concentrates the light into a tight, focused beam of 20°, delivering exceptional output with minimal spill, when control and distance

Protect your Sony FX5 camera and add accessories with the Kondor Blue Hybrid Camera Cage for Sony FX5 (Raven Black). This durable cage features a modular design that can be converted into a half or full cage without the need for tools, depending on your production needs. The cage is compatible

The Profoto MaxiZoom Reflector is a compact, high-performance reflector designed to maximize the output of Profoto’s flat-front flashes and point-source LEDs. Its precisely engineered profile and faceted, high-gloss interior create a punchy light with smooth, natural fall-off.

In spot position, it produces a narrow 25°

The Profoto MiniZoom Reflector is an ultra-compact, lightweight reflector designed for Profoto’s flat-front flashes and point-source LEDs. So small it can often remain mounted on your Profoto light even when packed in your bag, it combines convenience and performance in one sleek package.

With its optimized