Web Pricing - Why are the prices on this web site different from those in your stores?
Our stores are staffed with a wide variety of product specialists and support staff, each of whom make an effort to be responsive and pleasant to deal with. We're also able to provide a customer with any item from our inventory to inspect and test. The cost of this customer service is an increased overhead for our in-store prices, to pay for the store space, the training of our employees, and other considerations not present online. We're happy to offer reduced prices online and hope that you will be satisfied with your purchase no matter where you decide to buy.
Compose your shots with more accuracy using an optical viewfinder. Designed for use with your Alpha NEX-3 or NEX-5 camera, the FDA-SV1 Viewfinder offers a great alternative to composing your shots on the LCD. This optical viewfinder with all glass lenses provides clear and sharp images even in the corners. There's also multi-coating on the glass to reduce reflections.
All glass lenses - All glass lenses (4 groups, 5 elements)
Clear sharp image - Clear and sharp images, even in corners
Long eye relief - Long (15mm) eye relief. Easy to view even with eyeglasses.
Multi-coating - Glass surfaces have multi-coating for low reflection
Large eye pupil - Large eye pupil, 5mm in diameter
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Price, images, specifications and descriptions of items are subject to change without notice. We are not responsible for typographical or photographical errors. Rebates & conditions, and expiration dates from manufacturers are subject to their authorization.