Web Pricing - Why are the prices on this web site different from those in your stores?
Our stores are staffed with a wide variety of product specialists and support staff, each of whom make an effort to be responsive and pleasant to deal with. We're also able to provide a customer with any item from our inventory to inspect and test. The cost of this customer service is an increased overhead for our in-store prices, to pay for the store space, the training of our employees, and other considerations not present online. We're happy to offer reduced prices online and hope that you will be satisfied with your purchase no matter where you decide to buy.
The Tamron SP 70-200mm f/2.8 Di VC USD Telephoto Zoom Lens for Canon Cameras features a f/2.8 aperture, Vibration Compensation image stabilization and Ultrasonic Silent Drive that achieves leading-edge image quality while boasting the most compact design in its class.
VC (Vibration Compensation) VC is Tamron's proprietary image stabilization system. Tamron's VC is a three-coil system, whereby three driving coils activate the shake-compensating VC lens group electromagnetically via three ceramic balls. The VC lens elements are held in place only by contact with the ceramic balls, achieving smooth movement with little friction. This provides a stable viewfinder image with excellent tracking performance. And as the VC lens may be moved in parallel using only the motorized control, the mechanical structure has been simplified, enabling the creation of a more compact lens.
New VC System (Moving Coil Method) Tamron's original VC image stabilization mechanism utilized a moving magnet system whereby a heavy magnet was positioned near the moving VC lens element. In the new VC unit the positions of the magnet and the coil are reversed, because of this the VC optical lens element is attached to the coil. The new VC mechanism employs a moving coil mechanism with a lightweight coil, and the lighter coil reduces the load on the drive system. Thus, the lighter, more compact new VC unit contributes to the lens's overall light weight and compact size.
The Ultrasonic Motor In the ultrasonic motor, a piezoelectric element arranged in a ring formation generates ultrasonic vibrations in a metallic ring stator, and the vibration energy is used to rotate a metallic ring rotor that is attached to the stator. The rotation energy is in turn transferred from the metallic ring rotor to operate the focus lens.
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