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Sony Cyber-shot DSC-RX10 Digital Camera

(Part #: DSCRX10B)
Sony Cyber-shot DSC-RX10 Digital Camera
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Sony Cyber-shot DSC-RX10 Digital Camera Sony Cyber-shot DSC-RX10 Digital Camera Sony Cyber-shot DSC-RX10 Digital Camera
Sony Cyber-shot DSC-RX10 Digital Camera Sony Cyber-shot DSC-RX10 Digital Camera Sony Cyber-shot DSC-RX10 Digital Camera
PRICE: $998.00
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Open your eyes. A bright, large-aperture zoom lens, a big, extra-sensitive image sensor and other brilliant features are ready to fire up your passion to create. With the new Sony Cyber-shot DSC-RX10 Digital Camera — the compact digital camera that puts boundless picture-taking power in your hands and a fresh new outlook in your sights.

Features:
  • 1” 20.2 MP Exmor® R sensor for extreme low-light shots
  • Bright F2.8 Zeiss® Vario Sonnar T* Lens (28-200mm)
  • Ultra-fast AF thanks to new “BIONZ® X” processing engine
  • Selectable click/click-less ring for precise control
  • Full HD movies1 at 60p/24p with full exposure control
  • Professional dust/moisture resistant mag-alloy body
  • Up to ISO 12800 sensitivity w/ advanced noise reduction
  • Sharp 3” multi-angle LCD and bright XGA OLED viewfinder
  • Multi-interface Accessory Shoe for system accessories
  • Simple connectivity to smartphones via Wi-Fi® or NFC
Open your Outlook Across a Vast New Range
A large f/2.8 maximum aperture throughout an expansive 24-200mm (35mm equivalent) zoom range gives you ample opportunity to express your vision. Make a subject stand out — manipulate depth of field to defocus backgrounds for creative effect, as great photographers do. The impeccable Carl Zeiss® Vario-Sonnar T* lens’ advanced, compact fixed-lens design optimizes image quality consistently from edge to edge.

More Room to Zoom at Will
Close-up shooting is seamless. No switching to macro mode is needed. Zoom in all the way up to extreme telephoto on a subject as near as 11-inches (30cm) away. The built-in lens makes it more convenient for you to take impressive shots throughout a big range.

More Capability Now More Compact
An advanced aspherical lens (AA lens) reduces diameter and length, and maintains high resolution even at image edges. A new Direct Drive SSM (Super Sonicwave Motor) stops lens movement with spot-on precision. Far-reaching optical flexibility minimizes mechanical dimensions. Precise alignment of the image sensor and lens also perfectly combines diminutive form and outsized performance.

Superior Sensitivity Makes a Clear Difference
Containing back-illuminated technology and approximately 4x larger light-sensitive area that other compact DSC (digital still cameras) can’t match, Sony’s 20.2-megapixel 1.0-inch Exmor R® CMOS sensor harnesses light and reduces image noise very efficiently. This, along with high settings of a wide ISO range, allow even photos of dimly lit scenes to look incredibly clear.

New-generation Image Processing Engine, BIONZ® X, Leads a New World
The groundbreaking new BIONZ® X image processing engine not only maximizes picture quality in ways that only a seamlessly unified body and lens design can realize — it also faithfully reproduces textures and details in real time, as seen by the naked eye, with peerless high-speed processing. The experience of shooting and viewing stills and movies expands your senses by depicting true realism with richer tonal gradations and lower image noise than was previously possible. With such a high magnitude of power ready for every situation, BIONZ X naturally leads toward better ways to witness the world in full glory.

Detail Reproduction Technology
By minimizing digital artifacts that tend to overemphasize hard outlines and rough edges when pictures are reproduced, detail reproduction technology makes images noticeably more lifelike, clean and natural-looking in every detail, texture and dimension.

Diffraction-reducing Technology
This maintains outstanding clarity by applying aperture-appropriate filter processing to suppress and compensate for diffraction — a phenomenon that can otherwise limit photographic resolution and cause points of light to appear blurred, especially in images that have been shot using a small aperture (large F-number) setting.

Improved Area-specific Noise Reduction
Now, noise reduction is individually adjusted based on imaging pattern variations, for superior clarity and finer details throughout even images shot in low light.

Quick Focusing Even at Telephoto Range
High-speed AF is remarkably smooth thanks to the Direct Drive SSM (Super Sonicwave Motor) with precision-engineered focusing stop positions designed to minimize focusing lens travel distance, which shortens focusing time.

More Flexible Focus Area Selection
Choose among three concentric Flexible Spot frames for greater focusing versatility and precision than other cameras’ fixed-focus spot frame systems can provide.

Lock-on AF Tracks with Smart Precision
Just press the shutter button halfway to activate11 Lock-on AF. It precisely focuses even on moving subjects by continuously adjusting target frame size based on its recognition of subject characteristics. You can easily stay focused on the main action because this object tracking innovation optimizes autofocus timing. Even when a subject goes out of frame temporarily, tracking resumes at the moment that it is recaptured after re-entering the frame.

New Eye AF on the Soul of the Subject
Applying advanced detection technology, this new Eye AF function detects and focuses on a subject’s eye, even if the subject is facing or looking slightly away from the camera. Then, a blinking green frame appears on that eye in the viewfinder image to indicate the point of focus for the upcoming shot.

More Functions Broaden Creative Boundaries
An abundance of powerful higher-performance functions and options are invaluable for capturing moving images of superior resolution and stunning clarity with minimal noise, even while zooming on the action. Plenty of connections make it easy to create an even more versatile production system by hooking up the latest digital recording, monitoring and processing devices to the camera.

Shoot for More in Full HD
As Full High Definition (Full HD) movie recording has become a standard of high-performance video recording and playback, Sony advances better ways to take advantage of its potential. Accordingly, the RX10 not only records Full HD movies1 in the AVCHD Progressive, 1920 x 1080 format — it also lets you select between 60p and 24p shooting modes, for supremely smooth-looking or cinematically expressive movies, respectively. To maintain clear, steady movie shooting results, take advantage of optical image stabilization in Active mode to effectively reduce camera shake.

Ensuring Professional-caliber Sound and More
The RX10 has plenty of features to realize more of the potential in your movies. To record sound with precision worthy of professional production, connect a high-performance microphone through an input terminal. Monitor pristine stereo sound through premium-quality Sony headphones plugged into the headphone jack. A built-in HDMI® output terminal also accommodates connection of a TV, computer or DVD player/recorder. Audio metering and recording level control are instrumental to keeping soundtracks smooth and consistent. Use the camera’s Multi Interface Shoe and an optional XLR Adaptor Kit to hook up external recording, flash and other accessories. It all adds up to a set of professional-class capabilities that is unprecedented among all other compact cameras.

For Clean Simultaneous Signal Output
Clear, uncompressed digital movie signal output can be transferred to an external monitor/recorder (connected via the HDMI® terminal) simultaneously in real time from the RX10. The shooting info display can be turned off for even cleaner views of such movies on an external monitor/recorder.

For a Truer View of Every Scene
See spectacular clarity, contrast and detail in every scene, regardless of conditions, on the built-in, bright, high-resolution OLED Tru-Finder™. Four dual-sided aspherical lenses provide a big, approx. 33-degree view angle and maintain excellent edge-to-edge visibility of the electronic viewfinder.

Customizing Convenient Command
For faster, more intuitive camera operation, you can customize a total of seven buttons by assigning up to 40 types of functions among them. As a result, you will gain more convenient access to your selection of frequently used functions, right at your fingertips.

Thoughtfully Designed For Effortless Operation
The manual ring gives you direct control of certain settings, zooming and focusing, according to the focus mode in use. In addition, before turning the aperture ring to set F-stop, you can turn Aperture Click Switch on for a stepwise feel of assurance, or off for a quiet, smooth feel when setting the aperture. A display panel on top lets you glance at key settings without moving the camera as you look through the viewfinder.

Strong and Light Enough for Anything
Magnesium alloy top and front casings make the RX10 light, solid and robust enough for long, rigorous use by advanced photographers and videographers. The camera’s dust- and moisture-resistant design even allows shooting in rugged outdoor environments.

Advanced Interface Makes it All Easy
A new, improved graphical user interface makes access to frequently used functions absolutely effortless. Just press the Fn button to display a list of them.

A Flexible Rear View Covers Many Angles
An approximately 1,229K-dot tiltable 3.0-inch White Magic™ LCD lets you shoot comfortably from various positions. The display has the flexibility to be tilted within a range of angles extending from about 84 degrees upward to about 45 degrees downward.

Easier Contact with Smartphones and Tablets
Just download the free PlayMemories Mobile app, then instantly connect via Wi-Fi® or NFC (near field communication)* by touching a compatible Android™ smartphone or tablet to the camera. Then, you can remotely control the camera’s shutter release from that other mobile device, instantly receive the image on the device and upload transferred images to an SNS site.

PlayMemories Home™
This free, easy-to-use image management software can be installed onto Windows and Mac computers, for downloading photos and movies which can then be viewed, organized, edited, retouched*, printed, burned to disk, shared or uploaded to social networking websites.

TRILUMINOS™ Color - A Breathtaking Way to Relive Your Fondest Memories
Virtually relive moments when you witnessed such nuances as the shades of a shimmering blue sky or a rosy complexion. The RX10 supports Sony TRILUMINOS™ Color for viewing photos* in rich, natural colors on a TRILUMINOS Display™. It can also be connected directly to a 4K monitor via HDMI® cable or Wi-Fi®, and then play back the 4K stills for TV viewing. Extraordinary detail depicted at such high resolution gives 4K images their fresh vibrancy, powerful realism and subtle gradation.
Cyber-shot DSC-RX10 Digital Camera (Part #: DSCRX10B)
PRICE: $998.00

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