Web Pricing - Why are the prices on this web site different from those in your stores?
Our stores are staffed with a wide variety of product specialists and support staff, each of whom make an effort to be responsive and pleasant to deal with. We're also able to provide a customer with any item from our inventory to inspect and test. The cost of this customer service is an increased overhead for our in-store prices, to pay for the store space, the training of our employees, and other considerations not present online. We're happy to offer reduced prices online and hope that you will be satisfied with your purchase no matter where you decide to buy.
The Digital Warm Balance Filter is a calibrated, colored diffusion filter with a bias that forces the digital camera to add precise quantities of red and green color to a neutral balance. The filter is excellent for warming (or balancing) skin tones in indoor or outdoor portraits and scenery. It decreases color temperature; adds healthy skin tone to images shot in open shade or overcast conditions; slightly reduces the bluish cast on overcast days or at high noon; reduces excess blue from flash indoors or in daylight flash-fill; as well as warms sea, sky and high altitude shots.
The portrait-based ExpoDisc was designed to effectively deliver a custom white balance reading with your flash system of choice: with the disc in place, simply base your white balance customization upon an exposure using your flash system.
The ExpoDisc can effectively be used with step-up rings, so if you use lenses with varying filter size specifications you can buy one ExpoDisc for your largest lens and appropriate step-up rings for your smaller-diameter lenses.
"Pop-on" design via three spring-loaded ball bearings
100% neutral diffusion
Imitates both incident light or color meter
Resulting 18% gray frame usable as white balance reference, exposure reference, or dust mapping reference
Fine tune color at point of capture
Replaces gray and white cards
Spend more time shooting and less on workflow
Convenient, fast and easy to use
Effective in mixed and difficult lighting conditions
Be the first to write a review by signing in and/or submitting your review below
Price, images, specifications and descriptions of items are subject to change without notice. We are not responsible for typographical or photographical errors. Rebates & conditions, and expiration dates from manufacturers are subject to their authorization.