Web Pricing - Why are the prices on this web site different from those in your stores?
Our stores are staffed with a wide variety of product specialists and support staff, each of whom make an effort to be responsive and pleasant to deal with. We're also able to provide a customer with any item from our inventory to inspect and test. The cost of this customer service is an increased overhead for our in-store prices, to pay for the store space, the training of our employees, and other considerations not present online. We're happy to offer reduced prices online and hope that you will be satisfied with your purchase no matter where you decide to buy.
The GXR Digital Camera Body with S10 24-72mm Lens Kit is just one possible combination from the unique interchangeable camera system. The GXR Digital Camera Body and the S10 24-72mm f/2.5-4.4VC Lens for Camera Unit 2 work together to give the user multiple creative options in a compact, mirrorless design, while virtually eliminating dust. The enclosed nature of system eliminates the problem of dust on the sensor or in the lens. Also, the removal and attachment of other Camera Units is seamless. If the user wants to try out a different lens/sensor combination, they just need to slide the S10 out and put in the optional Camera Unit of their choice for a new shooting experience.
When it comes to the Body, a hot shoe, SD memory card slot, on-camera controls, and a 3.0" LCD are all among its highlights. The S10 Camera Unit on the other hand features a 10Mp 1/1.7" CCD image sensor and Ricoh's Smooth Imaging Engine IV for processing of your images to the sensor, along with efficient running of the camera's various functions. Other highlights of the S10 Camera Unit include extreme close-up macro shooting, image stabilization, various AF and AE modes, and of course, 640 x 480 video capture.
An innovative camera system expanding your range of expression with interchangeable units - GXR is a new camera system that consists of a body and camera units. Each camera unit contains a lens (focal lengths differ between units), an image sensor of optimum type and size for the unit, and an image processing engine. By changing units, the photographer can handle a diverse range of scenes in a way that satisfies sophisticated requirements for photo expression. The slide mechanism adopted for attaching and removing camera units enables changes to be made quickly and securely.
Compact, high-performance lens design enabled by the interchangeable unit system - It is the lens that gives life to the photograph. In interchangeable lens camera systems up to now, the distance from the mount and the back of the lens to the sensor image plane was subject to requirements for flange back distance and back focal length. This made it difficult to achieve both compactness and high optical performance. Eliminating the lens mount, however, means that the back focal length can be freely defined for the GXR, enabling the new system to use the most optically efficient lens designs and giving it excellent potential for future expansion. This practical concept has given birth to camera units that achieve compact size without compromising image quality.
Optimum tuning to realize all the capabilities of the lens and the image sensor - In order to make the best use of the inherent power of the lens and the image sensor, the ideal solution is to combine both in a single unit. Consider, for example, the low-pass filter covering the surface of the image sensor. The dilemma faced is that while the filter helps prevent color noise and color moir
Digital Mirrorless Camera Information
1/2.3 CMOS sensor
LCD Monitor Type
3.0 transparent LCD, 920,000 pixels
LCD Screen Size
USB 2.0 mini-B
Maximum Shutter Speed
DB-90 rechargeable battery
2.7 x 2.3 x 1.5 / 68.7 x 57.9 x 38.6mm
5.6 oz / 161g
Auto / Multi-P AUTO / Outdoors / Cloudy / Incandescent Lamp / Fluorescent Lamp / Manual Settings / Detail; white balance Bracketing
Items Included With This Product
GXR Digital Camera Body
Lens S10 24-72mm F2.5-4.4VC Camera Unit 2
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Price, images, specifications and descriptions of items are subject to change without notice. We are not responsible for typographical or photographical errors. Rebates & conditions, and expiration dates from manufacturers are subject to their authorization.